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BANNER ADVERTISING INFORMATION
ABOUT GOLDSEA
GOLDSEA (http://goldsea.com) is far and away the World Wide
Web's biggest and most popular Asian American site. Since opening as the first Asian
American media website in April 1995, it has established itself as
the preferred site for those affluent Asian Americans for whom Asian heritage is a source of pride. GOLDSEA's importance reflects the fact that Asians are 12% of the U.S. internet community. Since September 1995 GOLDSEA
has served Asian Americans via state-of-the-art servers linked via high-speed connections.
Unlike marketing-driven johnny-come-latelies, GOLDSEA has always been driven by its editorial mission. The intelligence of its writing and graphic presentation is unparalleled in the Asian American media.
GOLDSEA is a bona fide SUPERSITE that consistently draws Asian Americans of all ages with 17 COLORFUL, INFORMATIVE CHANNELS.
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ASIAN AMERICAN NEWS:
Latest on events, people and trends effecting Asian Americans.
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ASIAN AMERICAN BUSINESS:
Analysis of how top Asian American entrepreneurs and executives achieved their successes.
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NOTABLE ASIAN AMERICAN PROFESSIONALS:
Profiles of exceptional Asian American professionals.
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ASIAN AMERICAN CAREER CENTER:
Career strategies, professional opportunities and job links for success-minded Asian Americans.
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ASIAN AMERICAN PERSONALIITES:
Profiles of Asian American celebrities and achievers.
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ASIAN AMERICAN IDENTITY:
Articles on the shared Asian American experience.
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ASIAN AMERICAN VIDEOS:
Videos by, for and about Asians in America.
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ASIAMS.NET:
Beauty, makeup, fashion and hair tips for image-conscious Asian American women.
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ASIAMEDIA.COM JOBS:
Continuously updated job listing and search engine for Asian American professionals.
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ASIAN TRAVEL: Travel articles and tips for Asian American business and frequent travelers.
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ASIAN AMERICAN PERSPECTIVES:
Essays and Commentary on the shared Asian American experience.
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ASIAN AMERICAN MEDIA & ENTERTAINMENT:
Movies, music, TV shows, entertainers and other media coverage.
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ASIAN AMERICAN CULTURE & LIFESTYLE:
An up-to-the-minute review of Asian American tastes, trends, places and fashions.
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HEALTH & VITALITY:
Excerpts and covers from books by for and about Asian Americans.
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ASIAN SPORTS: Coverage of sports stars and events that matter to Asian Americans.
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ASIAN AMERICAN PARENTING:
Insight and practical tips for raising happy, proud and successful Asian Americans.
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ASIAN AIR ISSUES:
Intelligent, substantive discussions on Asian American issues by opinion leaders. (Stringently monitored and edited against obscenity, hate & libel.)
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AUDIENCE PROFILE
GOLDSEA readers are forward-looking and see themselves at the forefront of socio-economic shifts that are turning the United States into a true Pacific-Rim nation. Goldsea readers shape the opinions and tastes of the 16 million Asians
who make up America's fastest-growing, best-educated and most affluent consumer segment, as well as of their increasingly Asia-aware fellow Americans.
- Age range: 18 to 58; Median age: 37
- Median household income: $104,000
- 10% have $200,000+ household incomes
- 9% are CEOs of their own businesses
- 16% occupy upper- and middle-management positions
- 11% own their own professional practices
- Male/female ratio is 50/50
CONTRACT AND CONTENT REGULATIONS
Acceptance of banners and contracts subject to
publisher's approval. Unusually time-consuming or demanding setup will be charged at prevailing rates.
ACCEPTABLE MEDIA TYPES & TAGS
Banners may be in GIF, JPEG, HTML, Flash, Java, Enliven formats and other rich-media formats from all major third-party ad servers. Tags can be in Standard, Iframe and Iframe/Javascript formats.
BANNER DIMENSIONS, FILE SIZE & LOOPING
Our site is optimized for the following sizes:
- Top Banner: 728 (w) x 90 (h) pixels (55k max, 4 loops)
- Wide Skyscraper: 160 (w) x 600 (h) pixels (55k max, 4 loops)
- Box: 300 (w) x 250 (h) pixels (55k max, 4 loops)
- Odd Sizes: Reasonable variations accommodated; custom hi-impact sizes and formats available
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