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Larissa Lam:
The Revolutionary Singing CFO


PAGE 3 OF 3

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Larissa Lam:
The Revolutionary Singing CFO

GS: What were your titles and duties at those labels?
LL: I worked as an intern in college and was given quite a heavy load of duties, especially at Columbia. I was basically like one of the A&R assistants handling department budgets for Randy Jackson, screening demos, handing out label release schedules, and the list goes on.

GS: What prompted you to leave the security of a major label for an independent one?
LL: After working at 2 major labels, I saw a lot of waste and bureacracy. There seemed to be a general disregard for developing artists. There was a lot of pressure to produce results quickly. I would have been up for the challenge, but I ended up with an unique opportunity working for an indie, where I would be heavily involved with all decision making.

GS: How did you become the CFO of NSOUL?
LL: My friend's brother in law because the president of NSOUL. I took a meeting with him and he offered me the job of being Financial Controller. It quickly turned into a promotion to CFO.

GS: How did you transition into full-time singing and song writing?
LL: It was when I working as a CFO at NSOUL that I began my path towards singing. There was a group on the label that lost a singer. They turned to me to sub and I ended up singing with the group for a couple of years while I was still CFO. That's why I'm nicknamed the "singing CFO." I started out in the business wanting to be a producer and songwriter so it was just time for me to develop my own identity.

GS: How did your parents react?
LL: When I was in high school and told them I didn't want to be a doctor and go into music, they freaked out. They had a few years to change their attitudes. By the time I was working at the label, they were actually the ones encouraging me to go solo. The really believed in my talent and have been supportive since.


Outdoors
Larissa performs at the Nissei Week Festival in August of 2004. (Photo Courtesy of Ken Hagler)


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GS: What is your favorite part of the song-writing/recording/performance process?
LL: It's seeing and hearing a song that starts in my head become a fleshed out recording and performance. I always find it miraculous to create something out of nothing.

GS: What has been your most rewarding career-moment?
LL: Hearing people tell me that something I sang or said changed their lives.

GS: What is the least pleasant part of your profession?
LL: I think it's knowing that people are judging you and that they may have certain expectations of you. I don't let it bother me too much, but when people try to tell me that I won't succeed unless I dress a certain way or compromise certain values I have, it just fuels my desire to prove them wrong more.

GS: What is the most pleasant aspect of your profession?
LL: Touching people's lives and knowing that I'm making a difference through music.

GS: Which song on your new album is your favorite and why?
LL: Pendulum. I like moodier songs. Musically it's a song that I could listen to over and over. It's lyrically an interesting song to sing and makes an impassioned plea for someone to make a commitment. It challenges the listener.

GS: What has been your most exciting performance venue?
LL: The Kodak Theatre in Hollywood. It blew my mind to stand on that stage and think that the Oscars are held there.

GS: How would you describe your sound?
LL: It's a soulful blend pop, rock and R&B.

GS: Are you currently seeing anyone?
LL: No.

GS: What is your favorite clothing brand?
LL: I don't have one in particular because I've never been one about the brands but more about what looks good on me. I do have a favorite makeup line, which is Zhen. I have high arches on my feet so I love Bandolino shoes and I own the best pair of Stuart Weitzman's.

GS: What is your favorite type of food?
LL: Japanese and Italian

GS: What are you planning on doing next?
LL: Relax on the beach in Hawaii!

GS: Do you have any advice for aspiring songstresses?
LL: If you really want to make a career out of it, be committed and hone your craft. Learn all you can about the business, it's not just about the art or performance. Learn to stand out and stand tall without ever compromising who you are. Aspire to make a difference in the lives of people whether in or out of the spotlight.

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“It was when I working as a CFO at NSOUL that I began my path towards singing. There was a group on the label that lost a singer. They turned to me to sub and I ended up singing with the group for a couple of years while I was still CFO. That's why I'm nicknamed the ‘singing CFO.’”



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