Culture

5 AAPI-Owned Fashion Brands That Deserve Your Attention
By Kelli Luu | 19 Aug, 2025

These five AAPI-owned brands are redefining style and making their mark in today’s fashion industry.

These are 5 fashion brands that are bringing fresh energy to the scene and are AAPI owned. 

Number 5: Azalea Wang

This brand is known for its bold statement shoes and flashy designs. Founder Erikka Wang launched Azalea Wang in Chicago and it is a perfect choice for anyone into fearless fashion.

Number 4: Mac Duggal

If you’re looking for a gorgeous gown for any fancy occasion Mac Duggal is a go-to for that glamorous look. Duggal’s designs have become a staple in the world of evening wear with stunning details and sparkle. 

Number 3: Sandy Liang

Based in New York City, designer Sandy Liang mixes sweet nostalgia with modern edginess. Known for its whimsical pieces this brand is a favorite for those looking for playful fashion that is still sophisticated. 

Number 2: JW Pei

Husband and wife duo Yang Pei and Stephanie Li developed JW PEI into a vegan leather handbag brand in Los Angeles. The minimalist designs and affordable pricing caught the attention of fashionistas worldwide and is now a global it-girl brand without a thousand dollar price tag.  

Number 1: PH5

Founded by Wei Lin along with creative director Zoe Champion, PH5 was established in New York as a stylish knitwear brand that is not afraid to push boundaries. Dedicated to reimagining knitwear pieces, PH5 has those futuristic designs that scream artistic and edgy.